People Counting / On-Premise Analytics

There’s a new wave of analytics available for your physical environment, with deeper insights available than ever before. People counting and facial recognition offer advanced learning.

Go deeper with data

Powerful solutions bring advanced insights

The insights you can gain with today’s technology bring a new level of sophistication to your operations. It’s about capturing and analysing data on your physical environment, including tracking equipment and people, understanding traffic flow, people counting, and facial recognition.

Understand more about your audience: not just the numbers, but who, when, where, and most importantly – why.

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People counting

There’s a lot more to people counting than just counting people. Today’s technology can tell you the demographics of who’s entering your physical environment and how they move around. A heat map will show you precisely which areas of your store are losing out on foot traffic. With advanced analytics, you can:

Measure the impact of marketing campaigns on both foot traffic and sales
Tailor the content of digital screens to the visitor in front of them – for example promoting younger fashion styles to teens, VIP offers to cardholders with an RFID tag, or kids’ meal offerings to families.
Make informed decisions about where to put visual merchandising displays based on traffic patterns
Use demographic data to inform decisions about marketing campaigns and what to stock – for each location
Compare sales vs traffic across multiple outlets
Verify foot traffic claims and use your own data in lease negotiations

Facial recognition

Facial recognition and artificial intelligence (AI) technologies are now becoming mainstream, and have many applications in your physical environment. These include:

Hospital emergency rooms can identify aggressive behaviour at the earliest opportunity and put alerts in place
Banks can recognise VIP customers or customers who have visited another branch already that day (and need to jump the queue)
Universities can recognise their students and provide tailored information, such as the location of their next class
Retailers with high value stock can identify potential shoplifters, for example by pinpointing people who visit multiple outlets on a single day
A virtual concierge can be added to digital screens such as welcome kiosks or wayfinding screens. We use Amazon Sumerian – take a look.

People Counting / On-Premise Analytics

There’s a new wave of analytics available for your physical environment, with deeper insights available than ever before. People counting and facial recognition offer advanced learning.

Go deeper with data

Powerful solutions bring advanced insights

People counting

Facial recognition

Industry solutions for

Health

Retail, FMCG

Corporate, Government

Hospitality, QSR

Education

Transportation

Related solutions

Digital Signage

Digital Wayfinding

Interactive Directories

Queue Management

Digital Kiosks

Five Faces Platform

Digital Concierge Systems

Digital Menu Board

In-store Digital Signage

Meeting Room App

Mobile Apps & Beacon

OmniMirror

Drive Through

Point of Sale

Social Media Wall

VideoWall

We service a global customer base, including all Australian cities and regional centres

Phone 1300 550 267

International +61 7 3106 3087

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