Boost Juice were searching for a digital solution to replace their POS Displays to make them more attractive and dynamic for the express purposes of increasing sales, reducing costs and communicating better with their target audience. Five Faces was engaged to provide an end-to-end digital solution including:
* Selection and procurement of screens
* Procurement of acrylic covers for screen protection
* Procurement of low end players to power two screens per store
* Warehousing, distribution and logistics of all equipment to reach over 200 sites
* Installation services across 200 sites
* Full scheduling, monitoring and management services for the network
Some initiatives by Boost Juice include:
* Localised campaigns for specific stores
* National campaigns based on current events with national turnaround within one day
* Airport campaigns, giving free juice to customers in random seats on a plane
* Removal of messages from screens when stock is low or not available
All this would not be possible with paper based campaigns, and the immediacy of messaging would not be possible without the Five Faces platform.
Boost Juice has reported a 31% sales increase as a result of the below campaign that played on the national screens within 1 day from Barack Obama being re-elected.
Contact Five Faces if you’re interested in implementing dynamic digital POS displays to increase campaign awareness and other benefits to your storefront.